As if I needed any other proof that the 1980s were a much better world...
Switchback.
The original format of the show, not the variety show it became later on. To quote Wiki:
The name "Switchback" referred to the program's original format, which invited young viewers to trade used toys, comic books, and other bric-a-brac. Viewers could either call in or write in with offers, which were written on a board on the studio set or later featured in a free classified-ad-style publication put together by the show and mailed out to viewers who requested it.How... INNOCENT of a world needs to exist to come up with an idea like that? Today, we'd be wigged out by the potential of exposing out children to strangers, because there's a chance for an adult to abuse that system. Also, even between kids? Huge potential for lawsuits. Let alone the moral discussion that kids are so distant from each other than they need TV to contact each other for the simple act of swapping things.
Granted, this side of the show only lasted one season. But, hey. THIS AD IS COMEDY GOLD. The ad starts at 00:48, but I'm having problems embedding it to start at that time. :(