(no subject)

[teddog]

"In February, Nike filed a lawsuit against Sega because of the company's TV ad for NBA 2K2, which closely resembled Nike's "Frozen Moment" ad campaign. This past week, Nike and Sega agreed to a settlement in which Sega must pay for Nike's legal fees and donate $50,000 in Nike's name to the Boys & Girls Clubs of both Portland, Oregon, and Memphis, Tennessee. In addition, Sega and the Leagas Delaney advertising agency must issue an official statement of apology to Nike."

I said it once and I'll say it again: I don't understand big businesses.